Consultant Ginger Zumaeta counts some of the biggest brands on the planet - including Coca Cola, Verizon and many more - among her clients, and shares the secrets behind what goes into landing big-name, high-ticket corporate clients on this episode of Nemo Radio!
MEET TODAY'S GUEST
3x Emmy Award-winning writer and producer, Ginger Zumaeta, advises companies on positioning and communicating big ideas. She’s the Founder and CEO of Zumaeta Group, a positioning and messaging strategy firm, and author of the forthcoming book "Deckonomics: Design Presentations that Spread Ideas, Drive Decisions and Close Deals."
Ginger has worked with some of the world’s largest brands, such as Coca Cola, Verizon, Union Bank, Amgen, Anthem, Infinity Insurance and many others.
Her insights have been featured in publications such as Business Insider, TheNextWeb, Better Marketing, Storius, and Marketing Profs, among others and she’s spoken about marketing and messaging on numerous stages including Verizon’s Hispanic Marketing series, the Latina Style National Conference, Union Bank’s Personal Branding series, Kaiser Permanente’s Annual Brand Conference, and the Promax National Conference.
She’s the winner of 3 Emmy Awards, 12 Muse awards and a Gracie Award for her work in television, and has held positions as an adjunct professor at UCLA and Cal Lutheran in marketing and research.
After going from an award-winning career at NBC to launching a strategic consulting firm, Ginger uses her experience in storytelling and persuasion to train corporate teams in telling better business stories to move high-stakes work forward with clear and succinct presentations grounded in story structure and backed by brain science.
EPISODE LINKS
Visit Ginger's website: https://www.zumaetagroup.com/homepage
Connect with Ginger on LinkedIn: https://www.linkedin.com/in/gingerzumaeta/
MEET TODAY'S GUEST
3x Emmy Award-winning writer and producer, Ginger Zumaeta, advises companies on positioning and communicating big ideas. She’s the Founder and CEO of Zumaeta Group, a positioning and messaging strategy firm, and author of the forthcoming book "Deckonomics: Design Presentations that Spread Ideas, Drive Decisions and Close Deals."
Ginger has worked with some of the world’s largest brands, such as Coca Cola, Verizon, Union Bank, Amgen, Anthem, Infinity Insurance and many others.
Her insights have been featured in publications such as Business Insider, TheNextWeb, Better Marketing, Storius, and Marketing Profs, among others and she’s spoken about marketing and messaging on numerous stages including Verizon’s Hispanic Marketing series, the Latina Style National Conference, Union Bank’s Personal Branding series, Kaiser Permanente’s Annual Brand Conference, and the Promax National Conference.
She’s the winner of 3 Emmy Awards, 12 Muse awards and a Gracie Award for her work in television, and has held positions as an adjunct professor at UCLA and Cal Lutheran in marketing and research.
After going from an award-winning career at NBC to launching a strategic consulting firm, Ginger uses her experience in storytelling and persuasion to train corporate teams in telling better business stories to move high-stakes work forward with clear and succinct presentations grounded in story structure and backed by brain science.
EPISODE LINKS
Visit Ginger's website: https://www.zumaetagroup.com/homepage
Connect with Ginger on LinkedIn: https://www.linkedin.com/in/gingerzumaeta/
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